I attended a joint USGBC and ABC meeting in Charlotte, NC this week, and was asked for a visual tool that provides a good overview of the social media media landscape. As we all know, that landscape is constantly changing. While there are many graphics and tools available, the one I found to be most useful was published by CMO.com. The CMO.com tool provides a great overview of social media outlets and their role in communications, SEO, brand exposure and driving site traffic. The Social Media landscape tool was crated for CMO.com by 97th Floor, an SEO and social media firm that does work for CMO.com.
Download a PDF here.